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Archive for the ‘Web Development’ Category

Clothing Widget for Play.com Generates 18.5% Conversion

News, Web Development, eCommerce by Steve

Our latest project for Play.com – a widget application for their clothing channel – has resulted in 18% of people visiting the service making a purchase.

Why such a high conversion rate? Well our Clothing Widget lets you choose clothes from Play.com’s fabulous range, add them to your virtual wardrobe and then arrange them creatively on a mannequin to see what stylish outfit you’ve selected. Read More…

 

Firefox Wins Over Web Developers

News, Web Development by Tom

We noticed some rather interesting statistics on the 4th Nov (the day The Pixel’s Blog featured on Smashing Magazine’s homepage, in case you’d forgotten…).

66% of users on the day were using Mozilla Firefox compared to only 8% using Microsoft’s Internet Explorer. To put this in context (just in case you’re wondering), IE usual commands a 65% market share of the web in total, and Firefox usually around 26%*. Read More…