This weekend is your last chance to take advantage of Fun4Kids’ amazing range of Christmas discounts on Ride-on Cars and Quads, Electric Scooters, Trikes and Balance Bikes up until their last order date for Christmas delivery: 20th December. If customers get their last minute presents using the offer codes above, they’ll benefit from this reduction on their range of fun outdoor toys for girls and boys – perfect for some magical Christmas Day fun.

Offer codes:
5% Off Ride-on Cars and Quads: rideon5
5% Off Electric Scooters: escooter5
10% Off Trikes: trikes10
10% Off Balance Bikes: balance10

Simply use these codes in the shopping basket when purchasing any item in the above categories to take advantage.

For more information on The Pixel’s email marketing services call free on 0800 043 1040.

Lidl’s aim was to create a series of three Christmas brochures that would fully demonstrated their unique and premium range of products and how best to use them, using recipes provided by celebrity chefs Nick Nairn and Lesley Waters. We were enlisted to provide copywriting for all three brochures.

Magical Christmas Market

The first brochure provided a look into some of the supermarket’s range of traditional Christmas market fare, featuring seasonal cakes, baked goods and deserts such as Panettone and Stollen.

Luxury For All

The second brochure focused on Lidl’s luxury for all range, designed to provide high quality, premium food for everyone. It featured a range of luxury seafood, game, poultry, fine wines and champagnes.

The third brochure is hot off the press and is due to be in supermarkets nationwide very soon. Keep an eye out for it. If you’d like anymore information on our copywriting services, please get in contact for free on 0800 043 1040.

Play.com sells a variety of electronic products as well as clothes and accessories, and is the second biggest online retailer in the UK.

Each banner starts muted by default so as not to encroach on users’ browsing but offers a highly visible and alluring ‘Unmute’ button. A direct call-to-action link to purchase the product is then provided for instant consumer gratification. Other facilities on video banner completion – like scrolling similar products – provide further opportunities for sales conversions.

Here at The Pixel we’ve successfully completed over 100 video banners, but we can’t show them all, so here are just a few examples of what we can do…

Harry Potter and The Half Blood Prince

The Spirit

Quarantine

Watchman

Madagascar 2

Punisher

Video games have also been advertised using similar formats. Eg:

Little Big Planet – Sony Playstation 3

GTA IV – The Ballad of Gay Tony

The design is a consistent mix of reoccurring formats for articles, videos, competitions etc, and a complementary mix of grey/orange/blue combined with gaming iconography. ‘Game Information’, ‘Related Articles’ and ‘Video Games Discussions’ sections feature on the right-hand side to aid ease of use and user familiarity.

TVG is the longest running independent UK videogames website.

Click here to view the site: www.TotalVideoGames.com

A silhouette featuring playing children acts as a header throughout the site to maintain the theme, and a scrolling flash banner on the homepage promotes key selling products using a trailing mouse graphic for fun effect.

‘Top Sellers’, ‘Hot Products’, and ‘Recently Viewed’ sections also allow for fast product navigation, and a variety of cheerfully coloured right-hand banners promote further offers.

The Evergrip website provides a corporate, professional theme that embodies the style of the company’s anti-slip products using a clinical square edged design.

Styled category imaging and a scrolling ‘Latest News’ section feature on the homepage to depict vocational examples of company products in use.

A header navigational menu changes colour on mouse-over for clear, confusion-free browsing, and consistent right-hand sections ‘Latest News’, ‘Online Quote’ and ‘Get Brochure’ provide a familiar go-to for users.

The Take 2 Community website uses gaming imagery and iconography to full effect. In electric blue and both dark and light grey colours, it projects an arcade style ambiance that heavily reflects its hub purpose, for gamers to meet and talk shop.

The homepage is split into a variety of sections; divided by game it allows users to quickly get content relevant to them, and by latest news and competitions, it gives users incentive to return.

Videos have been nested to give a wider range of media on arrival, and the navigation comes via an easy to use, colour changing, top tab facility.

The homepage of GreenGarden.co.uk features two-tones of easy-going green that complement the white navigational borders to sum-up the peaceful tranquillity of the website’s design.

There’s a dramatic full-length display banner that sits prominently at the top, which makes use of high quality lifestyle aspiration photography. A thumbnail list at the bottom also presents users with additional imagery/info from which they can choose independently.

The product page features another large and detailed image, with a control panel that allows users to scroll left, right, up or down, and zoom in for greater detail. A ‘You might also be interested in…’ section is featured below to display similar products to promote further purchasing.