» Video Banners http://www.thepixel.com/blog The Pixel - Creative Design Agency Wed, 28 Jul 2010 10:56:53 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Video Banners http://www.thepixel.com/blog/2009/10/video-banners/ http://www.thepixel.com/blog/2009/10/video-banners/#comments Thu, 08 Oct 2009 11:22:32 +0000 Steve http://blog.thepixel.com/?p=400 The Super Video Banners for Play.com entice viewers into buying using real movie footage. Prices, RRPs and poster imagery are presented on the initial start screen, followed by real movie footage and tag lines, designed to tease and engage viewers with carefully selected moments from the full length feature.

Each banner starts muted by default so as not to encroach on users’ browsing but offers a highly visible and alluring ‘Unmute’ button. A direct call-to-action link to purchase the product is then provided for instant consumer gratification. Other facilities on video banner completion – like scrolling similar products – provide further opportunities for sales conversions.

Here at The Pixel we’ve successfully completed over 100 video banners, but we can’t show them all, so here are just a few examples of what we can do…

Harry Potter and The Half Blood Prince

Harry Potter and The Half Blood Prince Video Super Banner

The Spirit

Spirit Video Super Banner

Quarantine

Quarantine Video Super Banner

Watchman

Watchman Video Super Banner

Madagascar 2

Madagascar2 Video Super Banner

Punisher

Punisher Video Super Banner

Video games have also been advertised using similar formats. Eg:

Little Big Planet – Sony Playstation 3

Little Big Planet Video Super Banner

GTA IV – The Ballad of Gay Tony

GTA IV - The Ballad of Gay Tony Video Super Banner

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