Magento Features

  1. Site Management
  2. International Support
  3. Search Engine Optimisation
  4. Marketing Promotion & Tools
  5. Checkout
  6. Shipping
  7. Payment
  8. Order Management
  9. Customer Service
  10. Customer Accounts
  11. Catalogue Management
  12. Product Browsing
  13. Catalogue Browsing
  14. Analytics & Reporting

Site Management

  • Control multiple websites and stores from one administration panel
  • Different administration user access rights
  • Fully customisable templates to create a totally unique website
  • Multi-lingual
  • Excellent support for multiple currencies and localisation
  • Content management system for easy updates to informational pages
  • Easy integration between Magento and third-party applications
  • Flexible tax rate management with support for US and international markets
  • Customer grouping and one-click upgrades available
  • Google Website Optimiser integration

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International Support

  • Multi-lingual support available
  • Support for multiple currencies
  • Tax rate support: includes WEEE/DEEE in EU
  • Localisation
  • Configurable list of allowed countries for:
    -Site registration
    -Shipping destination addresses with ability to specify per method
    -Billing addresses with ability to specify per payment method

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Search Engine Optimisation

  • 100% search engine friendly
  • Google site map
  • Rewrite URLs to give full control
  • Meta information for products and categories
  • Auto-generated site map for display on site
  • Auto-generated popular search terms page

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Marketing Promotions and Tools

  • Flexible coupons (pricing rules) with ability to restrict to:
    -Site registration
    -Stores
    -Customer groups
    -Time period
    -Products
    -Categories
  • For example: percent /fixed amount discount, free shipping, buy X get Y free
  • Catalogue promotional pricing by percentage or fixed amount
  • Free shipping option
  • Multi-tier pricing for quantity discounts
  • Bundled products
  • Customer group-specific pricing and group-specific tier pricing
  • Landing page tool for specific campaigns
  • Search engine friendly URLs
  • URL rewrites
  • Recently viewed products and compared items
  • New items promotional tool
  • Up-sells in shopping cart
  • Cross-sells on product pages
  • Send to a friend for all visitors, or registered users only
  • Send wish-list to a friend by email or RSS
  • RSS feeds for new products, new specials and new tags
  • Polls and surveys
  • Newsletter management

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Checkout

  • One-page checkout
  • SSL security support for orders on both front-end and back-end
  • Shipping to multiple addresses in one order
  • Checkout without account/guest checkout
  • Checkout with account to use address book
  • Shopping cart with tax and shipping estimates
  • Option to create account at beginning of checkout
  • Accept gift messages per order and per item
  • Saved chopping carts with configurable expiration time

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Shipping

  • Integrated for real-time shipping rates from:
    -UPS
    -UPS XML (account rates)
    -FedEx (account rates)
    -USPS and DHL
  • Shipping to multiple addresses in one order
  • On-site order tracking from customer accounts
  • Multiple shipments per order
  • Ability to specify allowed destination countries per method
  • Flat rate shipping per order or item
  • Free Shipping
  • Table rates for weight and destination
  • Table rates for product sub-totals and destination
  • Table rates for number of items and destination

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Payment

  • Configurable to authorise and charge, or authorise and charge on invoice
  • Integrated with Amazon Payments (checkout via Amazon/Simple Pay)
  • Integrated with multiple PayPal gateways:
    -Website Payments Standard
    -Website Payments Pro (Express and Direct)
    -Website Payments Pro UK (Express and Direct)
    -Paypal PayFlow Pro
  • Integrated with Authorize.net
  • Integrated with Google Checkout (Level 2)
  • Saved credit card method for offline payments
  • Accept cheques/money orders
  • Accept purchase orders

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Order Management

  • View, edit, create and fulfil orders from admin panel
  • Create one or multiple invoices, shipments and credit memos per order
  • Print invoices and packing slips
  • Call centre (phone) order creation
  • Includes ability to create new customer or select existing customer
  • View shopping cart, wish-list, last ordered items, and compared products list
  • Select addresses, give discounts and assign custom prices
  • Create re-orders for customers from administration panel
  • Email notifications of orders
  • RSS feed of new orders

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Customer Service

  • Contact us form
  • Feature-rich customer accounts
  • Order history with status updates
  • Order tracking from account
  • Forgot password email from front-end and administration panel
  • Order and account update emails
  • Customisable order emails
  • Create and edit orders from the admin panel

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Customer Accounts

  • Order status and history
  • Re-orders from account
  • Recently ordered items
  • Address nook with unlimited addresses
  • Default billing and shipping addresses
  • Wish-list with ability to add comments
  • Email or send RSS feed of wish-list
  • Newsletter Subscription management
  • Product reviews submitted
  • Product tags submitted
  • Downloadable/digital products
  • Account dashboard for overview of:
    -Recent orders
    -Personal information
    -Newsletter subscription status
    -Primary billing address
    -Primary shipping address
    -Shopping cart
    -Wish-list
    -Recently ordered items
    -Recent reviews and recent tags

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Catalogue Management

  • Inventory management with backordered items
  • Minimum and maximum quantities
  • Batch import and export of catalogue
  • Batch updates to products in admin panel
  • Google Base Integration
  • Simple, configurable (e.g. size, colour) bundled and grouped products
  • Virtual products
  • Downloadable/digital products
  • Customer personalised products (e.g. upload text for embroidery etc)
  • Tax rates per location, customer group and product type
  • Attribute sets for quick product creation of different item types
  • Create store-specific attributes with automatic image resizing and watermarking
  • Advanced pricing rules and support for special prices
  • Search results, rewrites and redirects
  • Approve, edit and delete product tags and reviews
  • RSS feed for low inventory alerts

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Product Browsing

  • Multiple images per product
  • Product image zoom-in capability
  • Product reviews
  • Related products
  • Stock availability
  • Multi-tier pricing up-sell
  • Product option selection
  • Grouped products view
  • Add to wish-list
  • Send to a friend with email

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Catalogue Browsing

  • Layered/faceted navigation for filtering of products in categories/search results
  • Flat catalogue module for improved performance with large catalogues
  • Static block tool to create category landing pages
  • Ability to assign unique designs at category and product level
  • Configurable search with auto-suggested terms
  • Recently viewed products
  • Product comparisons
  • Recently compared products
  • Cross-sells, up-sells and related items
  • Popular search terms cloud
  • Filter by product tags
  • Product reviews
  • Product listing in grid or list format
  • Breadcrumbs

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Analytics and Reporting

  • Integrated with Google Analytics
  • Admin Dashboard for report overview
  • RSS feed for new orders
  • Detailed reports for:
    -Sales
    -Tax
    -Abandoned shopping cart
    -Best viewed/purchased products
    -Low stock
    -Search terms
    -Product reviews
    -Tags
    -Coupon usage
  • RSS feed for new reviews and new tags
  • Total sales invoiced
  • Total sales refunded

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Administrator Permission Roles on Website and Store Levels
Leverage Magento’s multi-store functionality to create multiple sites, and with the Enterprise Edition you can restrict access roles so that staff view only the data for the stores relevant to them. Track and review all actions taken by administrator users, with the ability to see views, edits and deletions of information. Logs are associated to specific administrator users, with the ability to see the action taken, when it was made, and more.

Gift Certificates/Cards (Physical and Virtual)
Allow customers to purchase physical (physical card mailed to recipient) and virtual (code provided via email to recipient) gift certificates/cards. Customers can include a personal message when purchasing, and recipients can use the value to purchase items as credit in the store.

Store Cedits
Store credits can be created and tied to customer accounts. For instance orders can be refunded for store credit, and customers can use the credit to purchase items during checkout.

Content Staging and Merging
Support for both on-demand and scheduled merges and rollbacks of content. Create a staging site to test new categories, product information, promotions and more. Content can be merged to the live site after approval, either on-demand or on a scheduled basis.

Category View and Purchase Permissions per Customer Group
Restrict the catalogue access to certain customers with the ability to restrict on a category, or global basis, the viewing and purchasing of items.

Private Sales including Events, Invitations and Category Access Permissions
The ability to restrict the catalogue, allow customers and admin users to create invitations, and the ability to create events for limited time frames makes the Magento Enterprise Edition the perfect solution for private sales.

Strong Data Encryption
Additional encryption and security standards in the Enterprise Edition to support PA-DSS standards ensure that Magento is a fully secure solution.