Online Lighting a lighting superstore with over 5,000 stocked lines available to customers across the UK and around the world. The company was established in 1997 to provide high-quality lighting products to consumers and has transformed greatly over the years to include hundreds of new lines and new brands from every corner of the globe.
Increase in Core Traffic Conversion Rate
Increase in Online Transactions
In 2012, Lyco Group started working with The Pixel. Since forming the partnership, the group has gone on to develop the enterprise into a brand that offers three separate websites supplying both D2C and B2B customers: Lyco, Lighting Direct and Online Lighting.
Working with The Pixel, Lyco Group migrated to Magento Commerce 2. The platform’s modern and modular architecture has empowered new functionality and provided unsurpassed flexibility. The move to Magento Commerce 2 has given the customisation and growth capabilities needed to make shopping journeys more engaging, with seamless and personalised customer experiences across all devices.
As a result, Lyco Group’s online sales continue to soar year-on-year.