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Get Online Right: How to Deliver for Fashion Shoppers

Posted on: Friday, August 17, 2018 by Dan Marsh

What do fashion shoppers want? It’s a question that brands have been trying to solve for years. The tricky bit is that it’s always changing, and keeping one step ahead can be a time-consuming exercise for retailers in the fashion sector. Virtual reality mirrors and wearable tech might be dominating the headlines in in-store retail, […]

Ecommerce Trends 2018: Mobile-First Indexing

Posted on: Friday, January 19, 2018 by Dan Marsh

Over 55% of web traffic comes from a mobile device – and counting. It’s not then surprising that Google has decided to look at mobile websites first when it comes to search engine indexing. That’s why in the not too distant future (and likely this year) Google will be rolling out mobile-first indexing. What is […]

Ecommerce Trends 2017: Selling with Social

Posted on: Thursday, June 1, 2017 by Dan Marsh

The functionality available for social media selling has been on the increase for the last few years; with Facebook’s Shop Section and Pinterest’s Buyable Pins being introduced in 2015, and more recently Instagram’s Shop Now buttons coming out late 2016, it’s a good opportunity for brands to review their social selling options. Social selling doesn’t […]

Ecommerce Trends 2017: Chatbots

Posted on: Friday, February 24, 2017 by Dan Marsh

Continuing our ecommerce trends 2017 series, here’s the low-down on chatbots. What are chatbots? Chatbots are becoming an increasingly common sight throughout the ecommerce world. Specifically designed to replicate human interaction, chatbots exhibit intelligent behaviour like that of a human to convincingly simulate how a human would respond as a conversational partner in the given […]

Magento Analytics Holiday Dashboard

Posted on: Friday, October 7, 2016 by Dan Marsh

You may have read about Magento’s acquisition of RJMetrcis, to be incorporated into Magento as Magento Analytics. Well, Magento hasn’t wasted much time in getting the show on road. The Magento Analytics Holiday Dashboard provides a suite of reports to help merchants make smarter decisions before, during, and after the holiday season – a period […]

The Common Struggle: Areas Where Ecommerce Businesses Fail

Posted on: Thursday, April 7, 2016 by Dan Marsh

The Pixel has been creating ecommerce websites for the last 15 years. Over those years we’ve learnt a fair bit about what does and doesn’t work in the world of selling online, and we’ve noticed some consistencies. Creating a site is (relatively!) easy; managing it, marketing it, developing it and adapting it to make money, […]

The task at hand Our client, The Consortium (providing educational supplies to schools across the UK) requested the build of a tool that would allow its customers to easily configure and purchase Exercise Books – a process that was previously long-winded and option heavy. Users of The Consortium website were slightly different to a standard […]

Magento Shoplift Bug: Have You Been Affected?

Posted on: Thursday, April 30, 2015 by Dan Marsh

A recent Magento vulnerability known as Magento Shoplift, first reported to Magento in late January, allows attackers to obtain control over a store and its data using RCE (Remote Code Execution). Shoplift affects both Magento Enterprise Edition and Magento Community Edition. A security patch (SUPEE-5344) was released in February. If you’re unsure as to whether […]

Case Study: ‘Find a Stockist’ Custom Magento Module for Calor Gas

Posted on: Monday, April 13, 2015 by Dan Marsh

The task at hand Our client Calor Gas approached us with a request to build a ‘Find a Stockist’ facility using a custom Magento module that allows users to find fulfilment agents (Calor’s terminology for stockists) within their proximity. Calor Gas requested that the feature list the 10 nearest stockists. The ability to easily manage […]

Product price and Google product search

Posted on: Sunday, November 13, 2011 by Dan Marsh

The Modules “Simple Google Shopping allows you to export in a few minutes a valid and well structured data flow of your products from your Magento web-site to your Google Merchant account.” “With Simple Configurable Products, the price for configurable products is taken directly from the associated simple products rather than the configurable product itself.” […]