ADOBE PARTNERSHIP
Adobe Customer Journey Analytics
Visualise cross-channel customer behaviour.
Visualise cross-channel customer behaviour.
Adobe Digital Experience
Adobe Customer Journey AnalyticsUnderstanding the full customer journey across channels is critical—but often complex. Adobe Customer Journey Analytics (CJA) centralises data from digital, offline, and CRM systems to provide a unified, visual, and interactive view of customer behaviour. At The Pixel, we use CJA to empower clients with in-depth insights, enabling optimised experiences and smarter decision-making.
Explore how CJA illuminates customer behaviour across all touchpoints—powered by rigorous analytics, unified data, and demonstrable ROI.
Customer Journey Analytics delivers clarity, speed, and accuracy to complex journey analysis.
Seamlessly track customer paths spanning website, app, CRM, in-store, and support systems.
Drag-and-drop visualisations make interactive analysis simple and fast.
Evaluate the real impact of each channel and campaign on conversions and loyalty.
Easily push insights into RT-CDP, Journey Optimiser, and Adobe Target.
Enterprise-grade data management ensures security, compliance, and consistent metrics.
When you need a unified view of customer journeys across digital and offline paths
To understand which touchpoints contribute most to conversions, engagement, or churn.
To identify where customers disengage and take action based on behavioural insights.
To enable analysts and marketers to design charts and dashboards without heavy technical support.
At The Pixel, we implement CJA to unlock granular insights into customer behaviour—combining digital and offline data into cohesive, interactive views. We use its visual tools to explore funnel performance, identify drop-offs, and enrich audience segments. This roadmap directly feeds personalisation strategies in RT-CDP and optimisations in Adobe Target—ensuring insights are always actionable.
Reduce page load times through advanced caching, minification, and lazy loading. Implement Content Delivery Networks (CDNs) for faster global access. Optimise hosting environments and server configurations for peak performance
