CONTENT, COMMERCE & CUSTOMER JOURNEYS
Content and Commerce
Seamlessly integrate compelling content with commerce experiences to boost engagement, retention, and conversions.
Seamlessly integrate compelling content with commerce experiences to boost engagement, retention, and conversions.
CONTENT, COMMERCE & CUSTOMER JOURNEYS
Content and CommerceMany brands struggle to integrate compelling content with seamless commerce experiences, leading to disconnected shopping journeys and reduced engagement.
81% of consumers expect brands to provide engaging, relevant content alongside products (Adobe Digital Trends 2024), yet many eCommerce platforms fail to deliver.
88% of customers say content influences their purchasing decisions,
The Pixel makes the most of technology, broad knowledge and depth of understanding to create highly engaging, content-driven commerce experiences that guide customers from discovery to purchase. We help our clients seamlessly blend rich storytelling, dynamic product displays, and personalisation to increase engagement and drive revenue.
We create a content-commerce roadmap that aligns with business goals, ensuring seamless integration. Our approach includes go-to-market execution plans and AI-driven personalisation to tailor content based on customer behaviour.
We structure content for easy discovery while designing personalised, immersive experiences using AR, video, and interactive media to enhance engagement.
We integrate Adobe AEM and Commerce to unify content and shopping. AI-powered search enhances product discovery, creating seamless and engaging customer journeys.
Using Adobe Analytics, we track and refine content performance. AI-driven merchandising insights optimise product placement, while first-party data strategies enhance personalisation.
We fine-tune search, UX, and performance to maximise conversions. Content performance, AI-driven search, and storefront tuning improve engagement and drive results.
We provide ongoing feature enhancements, cost-efficient cloud solutions, and training programs to help teams manage high-performing content-commerce ecosystems.
At The Pixel, we firmly believe in the power of collaboration. We don't just work for our clients, we work with them as a part of their team. This one-team approach allows us to truly understand your business and its unique needs, so that we can provide smart and connected solutions.
