Unified platform for customer data.
AEP is the central nervous system of your digital experience ecosystem. It unifies customer data, applies AI and machine learning, and enables real‑time activation across channels—all from a scalable, secure backbone. At The Pixel, we use AEP to build connected, data-driven architectures that unlock rapid insight and personalised engagement at enterprise scale.
AEP consolidates your data infrastructure, powering intelligence and execution across the full Adobe ecosystem.
Ingest, normalise, and unify data from any system into a central profile store.
Use localised decisioning to serve personalisation, campaigns, and experiences with minimal latency.
Leverage built-in ML tools and generative capabilities like Agent Orchestrator and AI Assistant
Use RESTful APIs and modular architecture to integrate with Adobe and third‑party systems.
Built for enterprise-grade scale, reliability, and compliance.
Enables downstream tools like RT‑CDP, CJA, AJO, and Target to operate in concert.
Bring together CRM, web, app, IoT, offline, and third‑party data into one secure, governed layer.
Ensure compliance with GDPR, CCPA, and internal data policies across all use cases.
Build clean data pipelines, apply ML once, then use those models everywhere.
We implement AEP as the central platform for client ecosystems, enabling unified data collection, profile building, and real‑time activation. Our teams design edge‑enabled architectures for personalisation, build reusable ML models, and operationalise insights across channels—turning data into action, fast.
Reduce page load times through advanced caching, minification, and lazy loading. Implement Content Delivery Networks (CDNs) for faster global access. Optimise hosting environments and server configurations for peak performance