Product Updates

Document Based Authoring with Adobe Edge Delivery Services

The Pixel team are breaking new ground with Adobe Edge Delivery Services building automated content creation.

March 27, 2024

Jonathan Abela
Head Of Development at The Pixel Malta

As we progress on our mission to integrate the power of Adobe Commerce and Adobe Experience Manager Edge Delivery Services (EDS), this week we are delighted to share the details of our triumphs in content and redirect migration. Over the past couple of weeks, our focus has been on the critical task of migrating content, URLs, and redirects - a task which may be initially overseen while focusing on the frontend UX and performance aspects of the project.

While migrating content from a brochure or content-based website might seem straightforward, the complexity escalates when dealing with large catalogues consisting of hundreds of categories and thousands of products all available across multiple languages while ensuring the retention of SEO rankings. To tackle this time-consuming and resource-intensive task, we developed and implemented a suite of auto-migration tools.

These tools completely automate creating documents and transferring content from Adobe Commerce to EDS Document Based Authoring. By leveraging the data available in Adobe Commerce both held in native and custom attributes, we ensure that the content and metadata is accurately migrated, reducing manual effort and minimising the risk of human errors. Furthermore, redirects proved to be another crucial aspect of the migration process. Redirects play a vital role in preserving the website's traffic flow and preventing broken links.

Our team dedicated time to automating the process of optimising and untangling all redirects created and maintained over time in Adobe Commerce while migrating these to EDS,  ensuring a smooth transition for users navigating the website. By preserving existing redirect rules, we mitigate the risk of losing traffic, impacting SEO negatively and maintaining a seamless user experience throughout the migration process. Sitemaps and Alternate Language page linking was also a big topic to consider. This is handled by linking published documents together in EDS, which can be an overwhelming task when migrating tones of pages across. Needless to say that we have also fully automated this process, with pages being linked, previewed and published in bulk seamlessly.

All of the above has reduced weeks, if not months, of content migration across different locales and stores to minutes of automated processes. Looking ahead, we will continue refining our migration tools and processes to address any unforeseen challenges and uses cases that may arise.

Stay tuned for more updates as we progress further in our integration journey between Adobe Commerce and Adobe Experience Manager Edge Delivery Services Document-Based Authoring.

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Document Based Authoring with Adobe Edge Delivery Services

The Pixel team are breaking new ground with Adobe Edge Delivery Services building automated content creation.