The Pixel February 2026 Retail Event
A Day of Insight, Innovation & eCommerce Excellence
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An incredible day
We had an incredible day at the The Pixel Retail Event, hosted at the Adobe Offices in the White Collar Factory, London on Wednesday 4th February. A huge thank you to our customers, retailers, partners, and The Pixel team who attended and supported the event - your energy, engagement, and expertise made the day such a success.
The Agenda
Celebrating Success & Industry Recognition
We kicked off the event by sharing the latest updates from The Pixel, including:
- Winning Best Large Agency at the September eCommerce awards
- Securing five wins at the UK eCommerce Awards
It was a proud moment to celebrate the achievements made possible through collaboration with our clients and partners.
We also showcased customer website updates and success stories, highlighting measurable performance growth and innovation across digital commerce
Retail Performance Insights: 2025 Data & 2026 Forecast
One of the key highlights of the day was exploring the latest 2025 eCommerce retail performance data, alongside a forward-looking forecast for 2026. We also shared the results of a joint survey conducted by The Pixel and Athos Commerce on product discovery, uncovering how customers search, browse, and convert in today’s competitive digital landscape.
During this session attendees gained valuable insights into:
- Emerging consumer behaviour trends
- Retail performance benchmarks
- Strategic opportunities for sustainable growth in the year ahead
Expert Sessions on the Future of Commerce and Reclaiming Lost Data
Innovation took centre stage with expert-led sessions on the future of Adobe Commerce and the importance of server-side tracking.
Adobe Commerce as a Cloud Service & Adobe Commerce Optimizer
Presented by Shaun McCran from Adobe, this session explored how businesses can future-proof their digital infrastructure with scalable, cloud-based commerce solutions.
Reclaiming Lost Data with Server-Side Tracking
Sam Spira from Addingwell delivered an insightful presentation on how server-side tracking can help retailers reclaim lost data, strengthen attribution accuracy, and improve marketing effectiveness.
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Roundtables - What’s ahead in 2026 and Turning Data into Action
The event wasn’t just about listening, it was about collaborating.
Attendees participated in interactive roundtables covering:
- What’s ahead for eCommerce in 2026
- Data strategies: turning insights into action
Solutions Workshop
After the lunch break, our Solutions Workshop delivered expert insights into:
- User data and behaviour
- Customer acquisition strategies
- Customer retention optimisation
- Website speed and performance improvements
Networking Opportunities
The networking sessions were a standout feature of the day, offering attendees valuable time to connect with fellow retailers, digital leaders, and technology partners in an informal setting.
Bringing together experts from across the eCommerce ecosystem including specialists from Adobe, Addingwell and The Pixel - the event created space for meaningful conversations, knowledge sharing, and new collaboration opportunities. From exchanging practical insights on eCommerce optimisation to exploring future partnerships, the networking element ensured the discussions continued over the breaks and lunch periods.
Join Us at Our Next Retail Event
Missed this one? We’d love to see you at our next event.
The next Pixel Retail Event will take place on Wednesday 20th May at the Adobe Offices in the White Collar Factory.
To attend, please contact Aynsley Peet to secure your place.
Conclusion
We look forward to welcoming you for another day of insight, innovation, and eCommerce Insights.
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