The Pixel Blog

Magento Enterprise Cloud Edition: What’s in it for Merchants

Posted on: Friday, May 6, 2016 by Dan Marsh

The Flexibility of an Open Source Platform with less Limitation Magento Enterprise Cloud Edition, launched 12 April this year, is a Platform-as-a-Service (PaaS) environment designed specifically for Magento 2.0 and runs on Amazon Web Services (AWS). It’s been built and designed to power innovative e-commerce websites. One of the main advantages of Cloud Edition is […]

The Common Struggle: Areas Where Ecommerce Businesses Fail

Posted on: Thursday, April 7, 2016 by Dan Marsh

The Pixel has been creating ecommerce websites for the last 15 years. Over those years we’ve learnt a fair bit about what does and doesn’t work in the world of selling online, and we’ve noticed some consistencies. Creating a site is (relatively!) easy; managing it, marketing it, developing it and adapting it to make money, […]

Case Study: Gill Marine Magento B2B Replatform

Posted on: Friday, February 26, 2016 by Stephen Leyton

The task at hand Our client, Gill Marine – making ultra-technical sailing clothing for a variety of sailing types – approached us at the end of 2014 to replatform their existing ecommerce businesses comprising of a B2C website servicing over 20 countries and a unique Magento B2B website offering direct sales to distributors and outlets […]

Award-winning Online Marketing

Posted on: Thursday, December 3, 2015 by Dan Marsh

We’re very pleased to announce that Heathcote & Ivory (one of our Online Marketing clients) were recently awarded Best Online Marketing at the Pure Beauty Awards 2015. The Pure Beauty Awards (in its 14th year) rewards innovation and creativity within the beauty industry and the most exciting beauty products launched within the past year. The […]

Magento Security Exploit

Posted on: Thursday, October 22, 2015 by Stephen Leyton

Recently, Magento issued a statement regarding a security exploit in the system that needed investigating on any site running their software, raising a number of issues in the process. Some are worried about their site’s security. Others are unsure whether they’re vulnerable to external and potentially dangerous threats such as hackers and malware? Thankfully there […]

Magento 2: What’s New and Should I Switch?

Posted on: Wednesday, October 21, 2015 by Stephen Leyton

For more information on our Magento 2 services and to see how you can upgrade to Magento 2 please click here. Since it’s an announcement back in 2011, the software world has waited with bated breath for the release of Magento 2. But with all the time that has passed, not to mention the growing […]

Amazon Prime Day: Do Discount Days Work?

Posted on: Friday, August 7, 2015 by Stephen Leyton

In the wake of Amazon Prime Day, we thought we’d ask ‘what’s the point?’ and what is there to gain for online retailers. We know that as a retailer you need to take a hit in order to discount, the question that remains is how much of a hit and what are you left with […]

The task at hand Our client, The Consortium (providing educational supplies to schools across the UK) requested the build of a tool that would allow its customers to easily configure and purchase Exercise Books – a process that was previously long-winded and option heavy. Users of The Consortium website were slightly different to a standard […]

Simple Social Media Hashtag Guide

Posted on: Tuesday, June 30, 2015 by Dan Marsh

In 2007, the hashtag was invented by Chris Messina on the Twitter platform, as a way of categorising tweets, making related subject matter easier to find. They’re a great way of joining a conversation about #SocialMedia, #Ecommerce or #Anything. By clicking on the hastag you will see all other posts that use that tag; it’s […]

Top Tips for Product Pages

Posted on: Thursday, June 4, 2015 by Clare Hamilton

Clients often place a lot of emphasis on their website’s homepage – it’s the gateway to their site and the all important first impression. After the homepage, the next vital page to get right is the Product Page. This page carries a lot of weight; it is where you need to convert a visitor into […]